Website Design and Development

Tailored solutions for businesses and organisations of all sizes

Your website is the frontdoor to your business. Research shows that 76% of consumers look at online presence before physically visiting a business - and first impressions really do count. Indeed, many organisations are moving to be exclusively online - and the platform through which you serve your content and engage with customers is absolutely critical in this environment.

At Affirmable, we recognise that every business and every organisation is different. There is no such thing as a one-size fits all approach to website design. We use the latest technology and an underpinning commitment to design excellence to create a web presence that is uniquely yours.

Our approach

Ultimately we are not just web designers. We are customer-centric, business minded and outcome orientated business leaders, with extensive commercial experience. We know what great user journeys look like and, more importantly, what a great customer experience feels like. This approach underpins every website created by Affirmable - and we seek to add value through every interaction.

Every website created by Affirmable is coded from first principles. We do not use off-the-shelf systems like Wordpress, Drupal, Joomla or Squarespace. Instead, we use best practice coding solutions to create a site that is unique for you. We are experts in industry standards for web design (HTML, CSS, Javascript) and make use of appropriate frameworks (Bootstrap, JQuery) to ensure that your site is optimised for mobile and cross-browser support.

We offer two types of website:

A static website is built by our team, with all content written in HTML. Updates to pages need to made in the HTML itself. Whilst changes can still be applied quickly and efficiently, it may be a consideration for fast-changing organisations and dynamic business models.
A dynamic website harnesses our bespoke content management system and server-side programming languages (typically PHP or node.js) along with a database (MySQL) or a similar structure for holding dynanmic data. Whilst our team will still create the layout and theme for the site, the actual content (wording, imagery etc.) can be added and updated through a simple web interface - just like sending an email.

We will be delighted to work with you to agree the approach that is the best fit for your business or organisation. Of course, a hybrid approach is always possible as well. It is common to use a dynamic model for news pages, blog articles and calendars - with the rest of the site hard-coded in HTML. This might be the best option for you and, again, we will work with you to agree the optimum solution to achieve your objectives within your available budget.

Example websites

iBudge is an app and webapp providing a wealth of personal finance and budgeting solutions for users. The website showcases the capabilities of the software, with rich insights into the features available at different price points.

North Marston is a village in North Buckinghamshire and the Parish Council is the first tier of local government. The website provides an optimised platform for Council communications and serves as a welcoming starting point for visitors and residents (new and existing) alike.

Prochange Hypnotherapy offers personalised programmes of therapy in Pinoso, on the Alicante and Murcia border in Spain. Online support and courses are provided anywhere in the world. The website showcases the range of services provided.

Optimising your site

Rest assured, your site will be optimised for all users. We have three areas that we focus on:

Optimising for search engines: We know that organic search traffic is essential to the succeess of your business. We build every site, from the ground up, to be optimised for Google, Yahoo, Bing and others.
Optimising for mobile: Almost half of global web traffic is from a mobile device and this number is growing exponentially. Your website needs to be built to be optimised for mobile users - and you can be fully confident that your Affirmable site will be built to be "mobile first" in its design principles.
Optimising for accessibility: Your site needs to be accessible to every user, which means we need to collectively consider disabilities that may prevent access to certain parts of your website if it is not built correctly. Screen readers, alternative image descriptions, adjustable colours and font sizes and keyboard navigation are all integrated into our design.

Pricing

As we create every site individually, it is hard to provide an absolute guarantee of pricing. However, we also recognise that it is helpful to be able to budget effectively. We have therefore provided some indicative pricing below, but please contact us for a bespoke cost breakdown.

Charity or non-profit organisation? We have substantial discounts available, please contact us.

Static Websites

A 10 page website costs just £3,750!!!

Consultation, Design and Front Page	£1,500
Further pages (per page) *	£250

* This assumes that all copy and imagery is supplied to us. An extra fee will apply if we need to create copy or imagery. Note that we may charge more for particularly long/complex pages and less for particularly short/easy pages. On most sites, the combination balances out so that the £250 average applies.

Dynamic Websites

A site with unlimited pages using the same template costs just £5,250!!!

Consultation, Design and Front Page	£1,500
Secure Content Management System	£3,000
Page templates (per template) **	£750

** This assumes that all copy and imagery is input into the Content Management System by the customer. An extra fee will apply if we need to create or input copy or imagery. Note that we may charge more for particularly long/complex templates and less for particularly short/easy templates. On most sites, the combination balances out so that the £750 average applies.

Additional components

Both static and dynamic websites can additionally benefit from these components:

Contact form	£500
News feed***	£750
Calendar***	£750
Picture Gallery***	£750
Blog***	£750
Site Search	£750
API or External Data Feed	FROM £750

***Note that static websites will additionally incur a one-time fee of £750 to set up a small-scale Content Management System. You only pay this once, regardless of how many additional components you choose. This fee does not apply to the Contact Form, Site Search or APIs/External Data Feeds.

Hosting

Hosting starts from just £120 per year (sites with significant file sizes or high volumes of traffic may incur a higher cost). We reserve the right to pass on an administration fee if you wish to host the site on your own servers, based on the time taken for our team to scope out any architectural differences that will impact our design.